• Rebecca Gerdes


Updated: Sep 16, 2020

We know it; you know it. Your logo is everything. It’s the first thing you notice about another business, and it’s the first thing other people notice about yours. Your logo is the foundation of your business identity. It either grabs your attention or it doesn’t. There really isn’t any in between.

Really think about it… unless it’s a niche business and there is only one place you can find the good or service you need, you look for businesses with logos that catch your eye and create brand identity. You look for logos that appear trustworthy and legitimate. That’s why the wrong logo can make or break the success of your business. A logo creates a cornerstone for expressing who you are and what your business represents.

The people searching for the good or service your business provides expect a logo that makes them feel all of the things above. Does your logo do this? Does it truly represent you, your business values, and your brand?

Say it with me: Consumers Crave Consistency. Your logo can give you that, but only if it's designed with care, an attention to detail, and most importantly a passion for you and your businesses success.

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